Featured
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Online marketing & sales for Book in a Box
With a clear objective to increase turnover, online as a sales channel was developed in order to test profitability. GrowthStories set up the channel in such a way to discover the customer... Read More »
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New company launched
Growthstories helps companies to innovate and optimise their services to their customers. GrowthStories works on the customer experience across all touchpoints. The ultimate goal : growth. Check the site... Read More »
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A new version is on it’s way
Shopadeal v2 is on it's way. We got quite some insights after we launched the beta version. The new version will be totally different, in terms of concept and presence. To be continued,... Read More »
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European affiliate marketing program Sony
That's the management of Sony Europe's affiliate marketing program, on Tradedoubler's network. Nascom delivers the display ads planning and the creatives. There is a close cooperation with... Read More »
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Viral video for VAIO’s netbook
Nascom's campaign team created a funny video for the launch of the netbook, where I had the honour to lead the project. Check out the video on YouTube. The agency who created the video is Nascom, lead digital agency of VAIO of... Read More »
Area’s of expertise
Digital strategy
I love to bring all the brains and insights together to create a competitive digital strategy, based on an overal business strategy.
E-marketing & e-commerce
Pure play e-marketing is how my career started and what still gives me adrenaline, it's the translation of strategy into result driven marketing & sales initiatives.
Program management
Started of as a project manager, my challenge quickly turned towards a program level, but always focused on the content itself, not starting from methodologies.
Internet start up
It's beautiful to start up a new business and make it digital driven, or even make an existing business more digital minded.