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	<title>NeoTypos stands for New Media &#187; Blog</title>
	<link>http://www.neotypos.com</link>
	<description>Digital marketing &#38; strategy specialist</description>
	<lastBuildDate>Tue, 19 Jul 2011 11:45:01 +0000</lastBuildDate>
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		<title>The 20 most expensive categories in Google Adwords</title>
		<description><![CDATA[]]></description>
		<link>http://www.neotypos.com/2011/07/the-20-most-expensive-categories-in-google-adwords/</link>
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		<title>Walldress : social video shopping</title>
		<description><![CDATA[No idea if the term &#8220;social video shopping&#8221; exists, but it indicates the concept of Walldress.com. It&#8217;s quite unique, I haven&#8217;t seen it before. The site shows fashion video&#8217;s exposing different types of clothes. That&#8217;s the way to present the clothes, instead of the traditional galleries. Next to each video you can click through to [...]]]></description>
		<link>http://www.neotypos.com/2011/06/walldress-social-video-shopping/</link>
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		<title>Steve Rubel at The Next Web</title>
		<description><![CDATA[Nice video about the content overload we have, mainly driven by social media. It&#8217;s a presentation that Steve Rubel gave during The Next Web event.]]></description>
		<link>http://www.neotypos.com/2011/06/steve-rubel-at-the-next-web/</link>
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		<title>About stories, storytelling &#8230; and GrowthStories</title>
		<description><![CDATA[A nice post on the website of GrowthStories, highlighting the importance of storytelling in business. Read the full story here.]]></description>
		<link>http://www.neotypos.com/2011/05/about-stories-storytelling-and-growthstories/</link>
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		<title>Amazon.com the hidden empire</title>
		<description><![CDATA[Amazon.com: the Hidden Empire View more presentations from faberNovel]]></description>
		<link>http://www.neotypos.com/2011/05/amazon-com-the-hidden-empire/</link>
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		<title>Innovation Secrets of Steve Jobs</title>
		<description><![CDATA[The seven principles that Steve Jobs recommend, from his experience : Do what you love Put a dent in the universe Kick start your brain Sell dreams, not products Say no to 1.000 things Create insanely great experiences Master the message Innovation Secrets of Steve Jobs View more presentations from Innovation Excellence]]></description>
		<link>http://www.neotypos.com/2011/05/innovation-secrets-of-steve-jobs/</link>
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		<title>Facebook vs Twitter : a breakdown of 2010 social demographics</title>
		<description><![CDATA[]]></description>
		<link>http://www.neotypos.com/2011/01/facebook-vs-twitter-a-breakdown-of-2010-social-demographics/</link>
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		<title>Facts you probably didn&#8217;t know about Facebook</title>
		<description><![CDATA[]]></description>
		<link>http://www.neotypos.com/2011/01/facts-you-probably-didnt-know-about-facebook/</link>
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		<title>Amazon tells Kindle e-books are a huge success</title>
		<description><![CDATA[It&#8217;s probably me, not understanding the huge success of e-books because I&#8217;m spending hours a day on my laptop screen (I really like reading in a hardcover format and not books on a screen). Possibly I need to experience the features first &#8230; Anyway, seems very strong in the US, but I don&#8217;t know if [...]]]></description>
		<link>http://www.neotypos.com/2010/11/amazon-tells-kindle-e-books-are-a-huge-success/</link>
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		<title>Conversion optimization: some tips &amp; tricks</title>
		<description><![CDATA[KISS metrics is one of those sites that publishes only quality information. One of the most recent articles &#8220;Conversions vs traffic&#8221; offers a lot of simple but effective tips. The central thesis of the article is that you better first work on conversion optimization, before going too hard with traffic building. The conversion optimization tips [...]]]></description>
		<link>http://www.neotypos.com/2010/11/conversion-optimization-some-tips-tricks/</link>
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